Samsung has introduced a curved screen smartphone and mobile advance system in an undertaking to bring his comeback across US rival Apple.The electronics giant South Korea launched the Galaxy S6 and S6 Curved Edge in the Mobile World Congress in Barcelona, as it seeks to turn his luck after a market command by the iPhone 6 year and 6 Plus the exceptional end of the market.
Both gadget have a screen of 5.1 inches with a 16-megapixel rear camera and front camera of 5 megapixels. But the screen S6 cornering advantage over the sides of your smartphone.
"This phone is high dominant than all gadgets in the galaxy before. This is a new generation of design," Jean-Daniel Ayme, vice president of Europe for Samsung, told CNBC in an interview.
"We are convinced that this gadget device will be a great success," Ayme said when asked by CNBC how the S6 Edge would convinced across the iPhone.
Both smart phones can be charged wirelessly, a quality of the South Korean company joked last week in a blog. Other appearance include a heart rate monitor and the interest to watch applications, such as time or populations in the side screen S6 Edge.
Analysts said the edge of the S6 and S6 Galaxy are a step up from the Galaxy S5 which was appearance for looking and feel cheap, even though being the flagship of Samsung.
"These products offer a new level of quality and design of Samsung, which was something which made an important step with the bad plastic totally Galaxy S5," Ben Wood, director of research at CCS Insight, told CNBC by telephone, indicating the plastic body of the Galaxy S5. The last range S6 is made of metal.
"The products of the three clear areas of differentiation - camera, screen and design - and have simplified software The purchase reflection for consumers are clearer than before".
'It's not warring '
Samsung oppose a difficult year in 2014, losing its leading position in China and India for manufacturers high specification low-cost smartphones, as Xiaomi and Micromax. And in the fourth quarter of last year, Apple fixed with Samsung to become number one supplier of smartphones in the world for shipments, according to Strategy Analytics.
As if that were not enough, the mobile division of the cash cow Titan South Korea information its fifth consecutive quarter of declining revenues in the fourth quarter of 2014.
The Edge S6 is Samsung's answer, but analysts said that it would not change throughout the unit rule for smartphones from the company.
"I think it's a non-revolutionary expansion step for Samsung, but is the first step in maintain the company," Neil Mawston, Executive Director at Strategy Analytics, told CNBC phone.
Samsung payment
Samsung said its payments system works with Near Field Communication (NFC) technology. But conflicting Apple Pago Pago Samsung also uses magnetic stripe technology so that users pay for items using their mobile devices. This, claims Samsung, lets you work with more than 90 percent of the largest retailers in the world.
Samsung Pay firstly launched in South Korea and the US in the third quarter of this year, Ayme said, but he could not say when it will be available worldwide. Samsung has partnered with MasterCard and Visa payments on your system and said he is trying to work with other companies such as American Express.
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